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February 2017

MTN GameZBoost Challenge Final – Live Event

GameZBoost Single Eliminator Tournament Platform Live Event

It’s been an incredibly exciting 2 months for the GameZBoost and MTN teams, as the campaign draws to a close. The MTN GameZBoost Challenge final took place on 9 February 2017, here’s a synopsis of the MTN GameZBoost Challenge satellite final, more info on the satellite (qualifying) tournaments can be found here:

  • Format: 8 weekly satellite tournaments
  • Games: new game selected for each weekly tournament
  • Platform: Mobile Web – platform and games (HTML5) accessible from Chrome, Firefox, Safari, Opera Mobile and default Android Internet browsers
  • Weekly Prizes: R50,000 round to the top scoring player
  • Winners: each winner gained an entry into the final event
  • Platform: GameZBoost Tournament and Single Eliminator Tournaments solutions – more info on the platforms can be found here
  • Promotion: Below-the-line campaigns – focus on SMS, USSD and social. Hash tags used #GameZBoost & #MTNGameZBoost

Overview of promotional material and marketing messages, used during the campaign:

Promotional material used during the MTN GameZBoost Challenge to promote the weekly tournaments:

Weekly promo banner for the MTN GameZBoost Challenge

The Final Countdown to the MTN GameZBoost Challenge:

The Final Countdown to the MTN GameZBoost Challenge

  • Twitter:
    • The finalists for the #GameZBoost final have been chosen. Follow them as they battle it out for the grand prize on 9 Feb!
  • Facebook:
    • The finalists for the GameZBoost final have been chosen! Follow them as they battle it out for the grand prize on 9 Feb 2017!

Post for Day Preceding the MTN GameZBoost Challenge Event:

Post for Day Preceding the MTN GameZBoost Challenge Event

  • Twitter:
    • Tomorrow is the final #GameZBoost showdown for the R300K prize. Stay tuned to our social platforms to see it unfold! Final starts at 11:00
  • Facebook:
    • Tomorrow is the final GameZBoost showdown for the R300 000 prize. Stay tuned to our social platforms to see it all unfold! Final starts at 11:00

Finals Day of the MTN GameZBoost Challenge:

Finals Day of the MTN GameZBoost Challenge

  • Twitter:
    • Get ready for the awesome mobile game final that will be taking place today. It’s going to be a whole lot of fun. Ya sho! #GameZBoost
  • Facebook:
    • Yo, fam! Are you ready for today’s #GameZBoost final? Keep your eyes on our page for this awesome competition.

The event took on the form of a live event and was structured as follows:

  • When: 9 February 2017, held at MTN South Africa HQ
  • Event Info: A live event was held, all contestants traveled up to the live event, all costs were covered by the sponsors
  • Tournament Format: Single Eliminator Tournament Format
  • Audit: an independent auditor was present to verify all the results, after each round, prior to the winner being announced
  • Access: Live Event, with Samsung tablets, SIMS and data access provided by the organizers
  • Platform: Mobile Web – Chrome was the browser of choice
  • Prize: Total Prize Money a whopping R400 000 – Winner Wins R300 000 (+ R50 000 Prize from Satellite Tournament) and Runner-up Wins R100 000 (+ R50 000 Prize from Satellite Tournament)
  • Other: By Invitation only, access ring fenced to only allow access to invited contestants
  • Media: a number of television, blog and tech journalists attended the live event
  • Eliminator Tournament Page: View the Eliminator Tournament page – Click Here
  • Grand Finale Duration: a 1 day Live event – each playoff round ran for a set time frame, with an intermission during each round:
    • 1/4 Finals – 8 Winners from the Satellite Tournament Rounds – 4 pools (players randomly matched by the platform) – round ran for 30 minutes, with a 15 minute intermission
    • Semi Finals – 4 Winners from the Eliminator Quarter Final Playoffs – 2 pools (winning players from the 1/4 finals pools) – round ran for 20 minutes, with a 15 minute intermission
    • Final Round – 2 Winners from the Eliminator Semi Final Playoffs – 1 pool (winning players from the semi finals pools) – round ran for 10 minutes
  • Final Result:
    • Overall Winner – Heinrich van Niekerk won a total of R350,000
    • Runner up – Donovan Naidoo won a total of R150,000
    • 6 Finalists- each took home R50,000

What the runner-up had to say about the event:

This is just a big thank you to everyone involved for the GameZBoost event..never in my life have I been treated almost like a parliamentarian on his way to SONA2017…the only thing missing was the red carpet and a madam speaker.  EVERYTHING from the time we were picked up at the airport, to the hotel reservations, to our gift packs, to the actual event set up, being wined and dined, to even being entertained by peeps I previously only saw on TV…it was a day I will never forget. Even during the competition, help was only a click away. Please pass on my gratitude to Mark and his team from GameZBoost.  GameZBoost,  I will continue to subscribe to, utilise, perfect my game and maaaaybe enter another tournament who knows. It still hasn’t sunk in that I won R150 000…for playing a mobile game! This is literally a  game changer for me…and I’m really excited for what the future holds.

Once again THANK YOU!!!! Thank you for the 150k yes…but more than that thank you for the entire experience that will stay etched in my memory for a lifetime…

Photo’s from the event:

The Venue for the MTN GameZBoost Challenge Final

The Contestants Chill Zone during the MTN GameZBoost Challenge Final

The Venue for the MTN GameZBoost Challenge Final

The “Game Arena” for the MTN GameZBoost Challenge Final

Full focus during the GameZBoost Challenge final

Full focus during the GameZBoost Challenge final

Some of the Contestants for the MTN GameZBoost Challenge Final

Some of the Contestants for the MTN GameZBoost Challenge Final

Let the finals begin for the MTN GameZBoost Challenge Final

Let the finals begin for the MTN GameZBoost Challenge Final

The winners of the MTN GameZBoost Challenge final

The winners of the MTN GameZBoost Challenge final

Time to celebrate a great day of gaming

Time to celebrate at The Goliath Comedy Club, after a great day of gaming

Some of the winners celebrating their wins in style

Some of the winners celebrating their wins in style

Get in touch with the GameZBoost team for your world class tournament and gaming solution.

 

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